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Direct Marketing Group appoints first digital head (Mad.co.uk) The Direct Marketing Group (TDMG) has appointed Alex Michael to the newly created role of group digital director. Studiocom Boston Lands KangaROOS USA Digital Marketing (Broadcast Newsroom) BOSTON, Jan. 5 /PRNewswire/ -- KangaROOS has tapped Studiocom, a leader in immersive online experiences, for digital marketing efforts to include branding, site development and online social engagement. Search Engine Marketing Agency, Formic Media, Launches (PRWeb via Yahoo! News) Formic Media, Inc., a search engine marketing (SEM) agency specializing in servicing small and local businesses, formally launched this week. Although relatively new to the Portland market, the SEM agency is kicking off the New Year with seasoned employees, active clients and strategic business partners. Mediabrands appoints chief digital officer (Mad.co.uk) Mediabrands, the media holding company for Initiative, Universal McCann, and Magna, has appointed Quentin George as chief digital officer. Cyber Communications, Inc. and 24/7 Real Media Announce Merger of their Subsidiaries DENTSU e-Link Inc. and KK 24-7 ... (Centre Daily Times) 24/7 Real Media, Inc. ("24/7"), the leading digital marketing company, and cyber communications, inc. ("cci") (4788.T), Japan's leading media representative company, today announced the merger of their subsidiaries DENTSU e-LINK, INC. and K.K. 24-7 Search to form Dentsu Search & Link. Japan's largest advertising agency Dentsu Inc. ("Dentsu"), currently a shareholder in both subsidiaries, shall ... New Year's Evolution: What Does 2009 Hold for New Media? (New Media Knowledge) The digital media sector has been one of the few bright lights in wider economic gloom. With mixed messages as to the level of investment in online marketing next year, New Media Knowledge spoke to various sector players to gauge their thoughts. Bigmouthmedia Predicts Pivotal Year for Digital Marketing Sector (PRWeb) Bigmouthmedia has predicted that 2009 will be a critical year for the digital marketing industry. (PRWeb Jan 2, 2009) Read the full story at http://www.prweb.com/releases/2009/01/prweb1775494.htm Not-So-Banner Year for Digital (AdWeek) There are two schools of thought when it comes to how digital advertising will fare in the grip of a recession. On the one hand, optimists see tight budgets accelerating the shift from less measurable traditional media into more targeted digital channels. Education Center (CattleNetwork.com) TOPEKA, Kan., Jan. 6, 2009 - The Kansas Beef Council, who works aggressively to increase demand for beef and beef products, today announced it has named Fleishman-Hillard as its integrated marketing communications agency of record, beginning in early 2009. hhgregg Employees to Receive CyberScholar(R).com Product Knowledge and Service Training (PR Newswire via Yahoo! Finance) Leading retail marketing agency Creative Channel Services, LLC and hhgregg, one of the nation's leading retailers of home appliances and consumer electronics, are pleased to announce a partnership to provide online product knowledge training via CCS' CyberScholar® Retail Solutions to nearly 1,700 hhgregg electronics department associates in the retailer's over 100 stores in Alabama, Florida, ...
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