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Consumer Electronics Show Business Editors/High-Tech Writers (INO News)
(AP:LAS VEGAS--) (BUSINESS WIRE) _ Jan. 06, 2009-- Building on its success of creating products with exceptional innovation and design, HP (NYSE:HPQ) today unveiled a broad portfolio of consumer and business products designed to provide an unsurpassed customer experience. Air2Web's New Management Team Primed to Navigate Changing Mobile Marketing Industry (Centre Daily Times)
Air2Web, a market leader in mobile communications, is pleased to announce an overhaul of its management team. The new team features deep expertise in mobile business process solutions. Air2Web's focus continues to be on delivering high impact mobile marketing programs to Fortune 1000 companies focused on consumer markets. In addition, the Company plans to rapidly expand into new areas such as ... A gadget to track every calorie you burn (CNN Money)
After falling in love with the Nintendo Wii's physically demanding sports games, serial entrepreneur James Park, 32, started to ponder other ways to combine video games and fitness. The result: a $99 lipstick-size gadget that clips on to your clothes and uses a motion sensor to track everything from steps taken to sleep patterns and calories burned. Designs Brings Adobe Flash Platform to Consumer Electronics in the Digital Home Business Editors/High-Tech Editors (INO News)
(AP:MILPITAS, Calif.--) Procter & Gamble products to be spotlighted in Web series (BizJournals)
Procter & Gamble Co. will integrate several products into a Web series that will run online in February and during the NCAA men's basketball tournament in March, according to Brandweek . (PG) 19 Tough Questions To Ask A Marketing Consultant Before You Write A Check (Immigration Portal)
QUESTION #1: Which type of marketing do you recommend for me: institutional marketing to build my image -- or direct marketing to generate inquiries from prospective clients? Opinion: Ad Lib -- By Greg B. Macabenta: "Marketing in hard times" (BusinessWorld Online)
For someone like me who witnessed the impact on Philippine business of the declaration of martial law, the oil crisis, the Ninoy Aquino assassination, and the EDSA revolution, as well as the roller-coaster economy of the US in the past decades, it helps to keep old columns and speeches intact. Because problems, like history, have a way of repeating themselves, the old solutions could still apply." Newell picks new firms to market business unit (BizJournals)
Atlanta-based Newell Rubbermaid Inc. is ramping up marketing efforts for its Technology Global Business Unit. Formed in 2007, the unit is made up of several technology office brands the company has acquired since 2005, including label printer maker DYMO, business card scanner unit CardScan and interactive whiteboard provider mimio, among others. Music marketers target female shoppers at home (Reuters via Yahoo! News)
With CD sales dropping fast, the music business is exploring nontraditional ways to expose consumers to recording artists. Among the new sales and marketing vehicles are Tara Leigh Music Party and musicShop. Media Alert: MobiTV Execs to Speak on Mobile Industry Panels at the 2009 Consumer Electronics Show (Business Wire via Yahoo! Finance)
EMERYVILLE, Calif.----MobiTV executives to speak on several mobile industry panels at the 2009 Consumer Electronics Show in Las Vegas. Speaking on three separate panels, Paul Scanlan, president and co-founder, Ray DeRenzo, senior vice president of Product, Programming and Marketing, and Kay Johansson, chief technology officer, will be providing industry insights on mobile platforms and ...
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